Topic 5 CSR and Staff
Strategy development must be proactively led by the (senior) leaders as they are responsible for setting the appropriate tone, allocating the resources necessary to implement the strategy. An integrated CSR enabling structure would include:
- The designation of a senior official or a committee responsible for the overall CSR implementation
- Building CSR responsibilities into employees‘ job descriptions and performance evaluations
- Recruiting people knowledgeable in CSR with appropriate attitudes and skills
- Training of employees
- Providing incentives for employees to execute on the companies CSR commitments and provide relevant suggestions for improvement
- Creating a regular forum to share issues and knowledge across the company, produce new ideas, increase visibility and ensure that strategy is connected with operations