L’innovazione sostenibile unisce la protezione dell’ambientalismo dei sistemi naturali con la nozione di innovazione aziendale, fornendo al contempo beni e servizi essenziali che servono gli obiettivi sociali della salute umana, dell’equità e della giustizia ambientale. L’innovazione sostenibile è creata da persone in tutto il mondo per sfidare e risolvere la povertà, la giustizia ambientale e la scarsità di risorse.
A livello organizzativo, l’innovazione della sostenibilità si applica alla progettazione di prodotti (servizi) e processi, nonché alla strategia aziendale.
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