La gran mayoría de las startups tienden a no ser rentables en su primer año de funcionamiento, por lo que existe una alta posibilidad de fracaso
Cuando las startups se encuentran en esa posición de riesgo, puede afectar directamente a su visión estratégica y, en consecuencia, no aprovechan las oportunidades de mercado o sobreestiman sus previsiones de ventas
Además, cuanto más riesgo asuma una startup, menos atractivo será para el mercado
Al principio hay poco o incluso una falta total de dinero y compensaciones
Las recompensas son muy poco progresivas y tardan en generar ingresos reales
Por eso hay startups que se abandonan o se niegan a seguir funcionando
ACCESO AL MERCADO
La falta de experiencia puede ser un obstáculo para atraer clientes
Es más caro atraer nuevos clientes que mantener los antiguos
Es difícil operar sin una base de datos de clientes
Las startups no tienen procesos empresariales definidos
Están expuestas a cuestiones financieras, responsabilidad legal y procedimientos de los clientes
Necesitan construir y aplicar sus estrategias desde el principio
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